The relevant keywords that you target with your ads will bring the right audience to your website. Showing your ads to people that type relevant keywords will result in higher click-through rate (CTR), lower cost-per-click (CPC) and higher conversion rates for your business. As a result, you will spend less money on advertising and generate a better return on investment.
NAP acronym sands for Name Address Phone. You need to ensure that your are consistent in the way you list your Name, Address an Phone data on your site and on other citation and directory sites. Discrepancies in the way you are listed across various properties including your own site and on Google+Local, Google Maps, Yelp, and all the other directory and citation sites - can result in the Google Local engine to not give you ranking points for the local seo citations.
Are you a business owner, online marketer or content creator? If so, most likely you would like more people to visit your website, read your content and buy your products or services. The easiest way to achieve it is to find out what your potential customers or readers are searching for on Google and create content on your website around these topics. 

For the price of membership to Wealthy Affiliate you get access Jaaxy, hundreds of training videos, step by step training plans, A site builder tool and too many other features to mention here. The Wealthy Affiliate monthly membership fee is much less than the Jaaxy Pro fee ($49) and you get access to a ton of useful tools including Jaaxy. I have a review of WA that will walk you through all the bells and whistles including the version of Jaaxy that is included.
1. AdWords Keyword Planner - It's still the standard, although Google keeps making changes that just aren't helpful. I get that they want us to treat closely-related keywords in such a way that we're not creating multiple pages when we should just have one, but I'd appreciate it if they'd still break down the volume for each keyword that makes up a group (or at least list the keywords they're clumping together into a group).
An SSL certifcate is an absolute must. Even if you are not giving visitors a login, for them to access certain areas of your site - getting an SSL is essential now and does help in boosting your trust and help in ranking higher. For ecommerce sites and other sites that provide login areas - its an absolute must, or users of chrome will see a "red screen" while they access your site.
Monitor Backlinks Also Send you notification When You and your competitors websites Earn or Create New backlinks Or Lost Any Old Backlinks. If you Need to check Your competitors Keywords Tracking Then Monitor backlinks Tool help you track Keywords of your Website or Your Competitors website too.Tools Comes With More Many Features I will Also Detailed Cover All the Features in this Post.
By quality of the post we are basically talking about the overall authority and ability to engage. A post with low quality will eventually get lower engagement levels by users and that signal will be passed down to Google eventually - that will result in loss of overall quality score of the site. Churning out content that is put out for the sake of driving blog post numbers and not the users - is a failing strategy.
Negative SEO is basically when someone sends a ton of spammy, low quality backlinks to your site. The goal is to get Google to think your site is low quality because of all the crappy sites linking to you, and eventually devalue your site. There are actual companies that get paid to do negative SEO on behalf of their clients. It sucks, but it's reality.
XML sitemaps are especially useful because it lists your site’s most important pages, allowing the search engine to crawl them all and increase understanding on your website’s structure. Webmasters use the XML Sitemap to highlight the pages on their sites that are available for crawling. This XML file lists URLs together with additional meta-data about each of these links.

What this does is give you an idea of how realistic it is for you to target keywords with high commercial value. You want to go after keywords with some volume, because they’ll have a better return in terms of traffic. But you don’t necessarily want to go after the most competitive keywords, because you’re less likely to be able to rank for them. You’re looking for a sweet spot.

Some of the keyword research tips we’ll cover might not look like they’ll do much for your organic SEO. But just because your audience isn’t Googling the topic doesn’t mean they won’t find it useful. Organic search metrics aren’t everything. Traffic is traffic. So some of these techniques are aimed at helping you research for content that will invite shares or be perfect for running ads to.

1) Google Keyword Planner: This tools is fantastic because it can help me to identify long tail keywords for my niche. It is official Google’s tool and it has the recent trends and keyword variations. For example you may think that this keyword is great “buy ipad air in liverpool” but Google may suggest “iPad air sale Liverpool”. Yes, not often it is accurate but when I’m using it alongside the other tools – I can get clear idea.
Thanks so much for offering this helpful tool. It is very useful. In case you want feedback, I think it would be great if you could please also consider including another column to display the linked page (i.e., the actual page that the backlink goes to on the domain). When selecting “All pages on this domain” it is difficult to know which page each backlink is going to on the domain. Thanks for your consideration.
Sometimes, you will find a keyword that you want to use, but there are simply too many rival websites around it. The search analysis feature included in Jaaxy allows you to take an in-depth look into what your competition is doing. To do this, you will have to provide the keyword for which you intend to rank your content into the search analysis bar and then press “find keywords”
Jaaxy is for real and here to stay. Stay on top of the board with this tool. There are many keyword tools online and some are very good, however, most provide useless data that is hard to understand. Jaaxy gives you key elements needed to find your niche market. Traffic, Competition and SEO success possibility. those three elements alone are driving factors to know what to market and will save you hours of research time. I recommend getting going on Jaaxy and finding the training videos and watch them. They really show what this tool can do. Jaaxy is developed and managed by the owners of Wealthy Affiliate so the information works as designed in order to help anyone be successful in an online business

2) SpyFu: I suggest to have paid account on SpyFu. I just need to find my competitors who using Adwords and review them using this tool. It will show me what ads and keywords they are using. Note that my competitor who paid for that particular keyword knows exactly that it is important for his business including recent trends. Also using SEO feature you can input any URL and find our which keywords they are ranking for.


What’s the point of creating a website if Google and users can’t access its content? It’s incredibly important to check everything from your robots meta tags to robots.txt file to XML sitemaps and more. It’s highly recommended to check the robots.txt and robots meta tags since they usually restrict access to certain areas of your site. Just be sure to check them manually and ensure that everything is in good shape.
I think people's aresenal of keyword research tools are mostly the same: 1) You need a tool to examine search volume, most likely Google Keyword Planner 2) A tool to help you generate more keyword ideas. Tools that work with the search engines' autosuggestions are very popular such as KeywordTool.io and Ubersuggest 3) Then people might add a tool broaden the depth of their data, maybe including something like Google Trends or Moz's Keyword Difficulty tool.

To qualify to appear in the snack pack or the resulting local search pages, your business needs to be verified by the Google My Business service, which involves registering, getting a physical post card from Google with a code, validating the code and setting up perfect NAP (Name, Address, Phone Number) data across your site, Google Maps, and other citation services and directory listings.


As for duplicate content, Google gets confused when you create and publish articles with similar content, and this eventually leads to indexation issues. Keyword cannibalization happens when the owner focuses his effort on ranking for a particular keyword from several different pages. When this happens, Google won’t acknowledge multiple pages; they’ll only focus on the best one thus making the other ones useless and inaccessible to search engines.
First of all Thank you !! for sharing our post on social media, that really helps get the word out to folks who may need to know about how awesome Jaaxy is. As far as the comparison, well they are both good tools, I will say that the Keyword tool inside WA portal in accurate and has very good useful information, I use it as well. It is however not a complete suite of tools like Jaaxy is, with the Rank Checker for 3 Major search engines, and the search analysis features and the “alphabet soup” search which is amazing as far as relevancy for any niche.. I have found Jaaxy to be extremely accurate in the data provided and as you can see, my ranks are showing as much and this website is still fairly young.  I have now sent 4 consecutive posts to page 1 or 2 within minutes after posting, simply by using the data Jaaxy provides and following what we have been taught on how to use the data.
However, this does not mean you cannot topple them. It just takes more of an effort in terms of content as your page has to build the trust. That is why you will see the "Google dance" happening for fresh content from a site that is not yet trusted or is not very authoritative. Google gives your page a chance and measures user click-throughs when it pushes you to certain spots in the SERPs and then measures user engagement levels when the traffic hit your site through those positions in the SERPs.
1) Ahrefs to quickly see “the big picture” when it comes to any keyword I'm researching. I can instantly see the top holders in the SERPs. I then immediately take the top holders list and go check out their sites. I need to make sure I can beat them content-wise, otherwise I will search for another keyword to try and rank for, or perhaps go down the long-tail route. The Ahrefs tool and data quality get better and better every year. It's one of my favorite tools.
Ext: The number external do-follow links that are on the page linking to you. Having a link on a page with only 3 do-follow external links can be a stronger signal than a link on a page with 100 external do-follow links. You'll notice the numbers are color-coded. Green means it's a good number of external links, black means neutral and red means there are too many other links on the page.
Are you a business owner, online marketer or content creator? If so, most likely you would like more people to visit your website, read your content and buy your products or services. The easiest way to achieve it is to find out what your potential customers or readers are searching for on Google and create content on your website around these topics.
Keyword research should come first in your digital marketing strategy. Increasing web traffic remains the most important criteria for measuring marketing success and all search begins with keywords. According to Hubspot, more than 60% of marketers identify increasing their organic search presence as their top digital marketing priority. Though SEO continues to evolve, keyword research and content strategy remain the cornerstones of digital marketing.
Hey, friends! Today I’m going to share some ridiculously easy (and free!) keyword research tips to help your blog posts get more traffic. We’re going to keep this easy-to-read without getting into all that confusing keyword mumbo-jumbo. Plus, this method doesn’t take more than a search bar! Easy, right? If you’re new to keyword research, then you’re in the right spot!
You likely have a few keywords in mind that you would like to rank for. These will be things like your products, services, or other topics your website addresses, and they are great seed keywords for your research, so start there! You can enter those keywords into a keyword research tool to discover average monthly search volume and similar keywords. We’ll get into search volume in greater depth in the next section, but during the discovery phase, it can help you determine which variations of your keywords are most popular amongst searchers.
A site audit is a complete analysis of every single factor that determines your website’s visibility in search engines. It’s basically when you engage the services of a professional to examine your website with tools thus giving you a better idea of where you have problems that need fixing. In other words, a detailed website audit will give you a better understanding as to why your website is not performing the way it should. For the most part, a normal website should serve its purpose of attracting visitors, keeping them hooked and hopefully convert them into paying customers.
QSR (Quoted Search Results) – This is your competition. This is the number of websites using the same exact keyword you searched for.  If you aim under 400, you have a good chance of getting ranked (300 is ideal). I try and keep mine below 150 so I have a much better chance of getting results much quicker  The opportunities are truly endless for keywords and having this information is extremely helpful
Jaaxy keyword research tool is a web-based tool which requires a membership to use. Providing High-quality SEO keyword research information to the user to allow them to produce content on their site that will rank and get actionable traffic. Jaaxy pulls information from Google, Bing, and Yahoo, to show the most relevant information regarding keywords. Not just pay per click data, but the right data that shows you what you need in order to properly put together a post or a page and get it on page 1
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