You’ll likely compile a lot of keywords. How do you know which to tackle first? It could be a good idea to prioritize high-volume keywords that your competitors are not currently ranking for. On the flip side, you could also see which keywords from your list your competitors are already ranking for and prioritize those. The former is great when you want to take advantage of your competitors’ missed opportunities, while the latter is an aggressive strategy that sets you up to compete for keywords your competitors are already performing well for.
The WA Keyword tool works well also and I am glad you like it. I use it as well. The reason I prefer Jaaxy is because it is an entire suite of tools in one package for an affordable price. Good choice to wait until you can budget for it. The free version gives a good taste of what is available but the paid versions both Pro and Enterprise are truly game changers. Once you make the leap you wont go back.
Keyword research can also lead to great ideas for your business, services and overall marketing strategy. Keywords can be a window into understanding what your customers need. In this regard, your content strategy is about more than gaming the search engines. Keyword research is about connecting with your audience. If you ground your research in knowing your customers, the results can aid you in providing better products and services and increasing your brand loyalty.
If you have an "Action against Site" notice - then your site drops out totally from the SERPs and you have essentially been de-indexed. There will be a notice from the manual webspam team (real person) inside Search Console messages. If this happens, you cannot do much other than fix things and then send a plea and appeal to Google literally begging them to put your site back in their index - because you have cleaned up everything you do (or your SEO company did to your site).
Search volume based on trends is ever-changing. Twitter, YouTube and news aggregators are great resources for identifying popular trends. Take advantage of trends in your field as well as trends in business, technology, local, pop culture and world events to promote your product. You can garner significant web traffic by beating your competitors to the punch.
Keyword research can also lead to great ideas for your business, services and overall marketing strategy. Keywords can be a window into understanding what your customers need. In this regard, your content strategy is about more than gaming the search engines. Keyword research is about connecting with your audience. If you ground your research in knowing your customers, the results can aid you in providing better products and services and increasing your brand loyalty.

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If you want a quick and dirty analysis of a URL, this free backlinks checker is the place to come. It’s free and the information is basic but comprehensive. Because it is so simple to use, it is perfect for the beginner. It is a fast way for any marketer, beginner to advanced, to analyze the links on a URL. You do need to have an idea what backlinks are and how they fit into an overall ranking strategy in order to use the information effectively.
I will use the tool to pull in a lot of keywords related to a theme and group them into relevant topics. These topics will either become their own content page or will be combined with other topics to create a page. KeywordTool.io is similar to other tools out there such as Uber Suggest, which I've used for a long time, but it tends to produce more keywords and it provides search volume for the keywords.
SEMrush is a very useful tool for both researching competitors when starting a site or for growing an established site. I really like to find weaker niche sites that still seem to be ranking for lots of keywords; SEMrush helps me see what they are ranking for and what I can potentially target. You can also see what keywords you’re on the cusp of ranking for with your established site - another very useful feature.
I have use Jaaxy for my website and I think it is a fantastic program highly recommended. I use I ask a key word research tool for my website but I was not aware of the other areas that it could be used for that you have listed in this article. With the new latest updated feature and the fact you can try it for free what do you have to lose. Thanks for the great article.

The pages on your site that are long form content or are the key pages - must have Outbound Links to other "authority Sites" and pages in your industry or niche. By no means should you link to your competitors pages - but Google is rewarding pages that understand which other authority pages exist in its niche - and pull them into a "link cluster". back in the days we were all scared to link out to ther sites - fearing that our link juice will leak out. However, this is not the case and Google is rewarding people for sharing other authority and relevant content online.
Keyword research is a constant process. Trends change. Seasons change. Popular terms and catch-phrases change. SEO and marketing agencies are a great resource for ensuring that keyword research is done on a regular basis. You should refresh your research at least quarterly, ideally monthly, to stay ahead of your competitors. Partnering with a reputable SEO agency is a great way to ensure you’re always ahead of your competition.

Great Top 10 keyword research tools list. Thank you for posting Robbie! I really appreciated the feedback from the experts. There are a definitely a few tools here worthy of taking note of. I have also been using DYNO Mapper (http://www.dynomapper.com) as a keyword research tool. DYNO Mapper is a visual sitemap generator that delivers keywords on all pages of any site. The user simply inputs any existing URL into the system and it will scan thousands of pages.
Openlinkprofile provides you with different options while checking backlinks for your blog. This free backlink checker tool is brought to you by SEOProfiler.  For example, if you need a detailed report or optimization, or if you want to check backlinks for a single page or an entire website, Link Diagnosis allows you to do all of this.  It also offers various types of outputs and other features.
What these Google suggestions are based on is real content that lives on the web. Google is trying to connect searchers with the content they might be looking for. As a marketer, this is helpful to you because it shows you what already exists out there in the niches where you operate, and if you don’t have content on those topics yet, maybe you should.
3) Google: This is pretty straight forward but it’s the main reason I like it. I search for my main seed keyword in Google, and use the keywords that Google itself highlights in bold on the search results, plus the “Searches related to” section at the bottom to get keyword variations or LSI. That’s basically what Google is telling you that topic is about. No need for a thousands other tools. I use these to optimize the on page of my target pages as well.
One important strategy for getting specific enough to rank is researching long-tail keyword phrases. For instance, instead of searching for travel agent, a user may prefer the specificity of “Disney travel agents for European cruises.” Seventy percent of Google search are long-tail queries. Long-tail presents the opportunity to optimize for your target audience. As you research keywords, look for long-tail keyword phrases you can prioritize.
To use this feature, click on the second tab that you will find on the top right bar. Type in the keywords that you want to view the performance of, and also type in the name of your domain. Hit the search button and allow the software to find whatever you are looking for. Site rank will analyze the top page of Yahoo, Google, and Bing to find where your site could be. Jaaxy will also show you how your post or page is performing, so you will know if it is climbing or dropping in the search.

We need a metric to compare our specific level of authority (and likelihood of ranking) to other websites. Google’s own metric is called PageRank, named after Google founder Larry Page. Way back in the day, you could look up the PageRank for any website. It was shown on a scale of one-to-ten right there in a Google toolbar that many of us added to our browsers.
Internal duplicate content is when you have more than one URL address pointing to one and the same page. A great example for such duplicate content is e-commerce websites. Usually, online shops use multiple filters (for price, color, size, etc.) in order to help their users find the right products easily. The problem occurs when this internal duplicate content has not been taken care of properly (noindex tags, canonical tags and robots.txt rules). This can have a devastating effect on your SEO.
Jaaxy analyzes two metric variants to determine the SEO quality of your chosen keyword. The first one is traffic, while the second one is competition. It will then give you a score from 1 – 100. When the number is high, it means that other sites you are competing with have poorly optimized their websites, and you’ll get an acceptable number of visitors. Anything over 80 is really good.
The relevant keywords that you target with your ads will bring the right audience to your website. Showing your ads to people that type relevant keywords will result in higher click-through rate (CTR), lower cost-per-click (CPC) and higher conversion rates for your business. As a result, you will spend less money on advertising and generate a better return on investment.
Thanks so much for offering this helpful tool. It is very useful. In case you want feedback, I think it would be great if you could please also consider including another column to display the linked page (i.e., the actual page that the backlink goes to on the domain). When selecting “All pages on this domain” it is difficult to know which page each backlink is going to on the domain. Thanks for your consideration.
To check your sitemap for errors, use Screamingfrog to configure it. Open the tool and select List mode. Insert the URL of your sitemap.xml to the tool by uploading it, then selecting the option for “Download sitemap”. Screamingfrog will then confirm the URLs that are found within the sitemap file. Start crawling and once done, export the data to CSV or sort it by Status Code. This will highlight errors or other potential problems that you should head on out and fix immediately.
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