Pro Tip: the more love your website needs to be optimized, the more you should consider investing in a website redesign or a whole new website built with SEO in mind from the start. Key Medium can conduct a thorough technical website and SEO audit and walk you through recommendations to develop an action plan customized to your business goals, needs, and budget.
Very true about Jaaxy and the relevant results, I see to many tools providing graphs and PPC info that has little to no impact on how to maintain good rank standings. Jaaxy has it all in one place and really delivers the goods. The updated rank checker is fabulous as you can track your progress over time and see how you are doing. The price is very reasonable if you consider it is for a business, and it should really be the only keyword tool you need once you learn all the perks within, which will ultimately save money. The interface has changed and is even more user friendly than before.
When you go about doing your content marketing and spreading your content online, you must post the right content in the appropriate social channel - for example video on Youtube about new product line vs business anniversary on Twitter or Linkedin. This also ensures that people engage at higher levels with your content and are not spammed with content they do not want.
Competitor analysis should be an important part of your keyword research. It’s important to know how your competitors are ranking. Competitor analysis can reveal holes in your own content. Also, you should steal ideas from your competitors. However, never use the same content. Duplicate content will also be penalized by Google and is frowned upon generally. Emulate success, but be cognizant of keyword difficulty, which measures your chances of ranking with a keyword phrase due to significant competition. Also, be aware that Google almost always rewards brand keywords to the owner. You’re unlikely to trick Google into ranking you with your competitors’ brand names.
You can find broken internal links from within the Search Console. You need to attend to each warning appropriately telling Google that you have fixed it. Having excessive 404s will hurt your site if they are really 404s, because anyone could escalate the 404s by pointing randomly to pages that don't exist from external places, which is why this is not that big of a deal - but should be looked at.
This is something I’ll admit that I’ve done in the past – just assumed that ‘these are the keywords consumers must be using’, but keyword research tools have shown a plethora of terms that I certainly wouldn’t have managed to come up with, and I agree that as the language of products evolve, we should do regular checks to ensure we’re keeping up with that evolution.

The experts love SEMrush, but will you? Take the tool for a test drive and decide for yourself. For a limited time I'm giving all my readers an exclusive one month free access to SEMrush PRO. You'll get unrestricted access to all the tool's features. If you decide SEMrush is not for you, cancel anytime during the one month trial and you won't be charged a penny. 


Ext: The number external do-follow links that are on the page linking to you. Having a link on a page with only 3 do-follow external links can be a stronger signal than a link on a page with 100 external do-follow links. You'll notice the numbers are color-coded. Green means it's a good number of external links, black means neutral and red means there are too many other links on the page.
Note - at this point Google already has baseline metrics from other search results. So, if your site beats them by a factor of say 3x then Google thinks - hey.. this page looks to be way better - so why not stick its rankings in the long term and why not even bounce it up higher and see what happens and measure again how users engage with the site? 

If a member of your target audience who is looking for your topic landed on these same search results, what would they do? Would they immediately try again and search for something else? In other words, are the high ranking pages relevant to you, your brand and your content? If not, you’re in the wrong neighborhood. Go back and consider different phrases.
Of all the tools listed in this article, Moz Link explorer is an old one & quite popular.  If you want to compare backlinks between two or more domains, Open Site Explorer is worth trying. This tool works best when you have a paid account of SEOMOZ though a free version of this tool is good enough to get you started checking the backlinks of your site and the sites of your competitors.
I recently decided to go with ahrefs after using spyfu for a couple years and trialing secockpit. I was a moz client for awhile too about a year ago. I found spyfu data to be sketchy (or just plain wrong) fairly often, and moz, I don’t know, just didn’t seem like they were really into supporting what I wanted to know. secockpit was achingly slow for a trickle of data. ahrefs isn’t nearly so graph-y as spyfu, but they are so blazing fast and the data is so deep. I enjoy it a great deal, even if it is spendy.
You likely have a few keywords in mind that you would like to rank for. These will be things like your products, services, or other topics your website addresses, and they are great seed keywords for your research, so start there! You can enter those keywords into a keyword research tool to discover average monthly search volume and similar keywords. We’ll get into search volume in greater depth in the next section, but during the discovery phase, it can help you determine which variations of your keywords are most popular amongst searchers.
You can also block certain files or folders with passwords to the public or from certain bots. For example if you are still setting up a site and don't want it accessed - you can block it. This is very useful when building your Private Blog Network, because you can block tools like Ahrefs and Majestic from crawling your PBN site and hence hide any backlinks to your main money site from being discovered by your competitors (and therefore hide your PBN entirely). You can read up on Private Blog Networks and how to build them in my PBN guide.
The pages on your site that are long form content or are the key pages - must have Outbound Links to other "authority Sites" and pages in your industry or niche. By no means should you link to your competitors pages - but Google is rewarding pages that understand which other authority pages exist in its niche - and pull them into a "link cluster". back in the days we were all scared to link out to ther sites - fearing that our link juice will leak out. However, this is not the case and Google is rewarding people for sharing other authority and relevant content online.
Its important that you setup your social channels and interlink them and then engage with your users on social with the right content and drive traffic to your site through these channels. Racking up fake signals and fake followers who do not engage or visit your site through the channels, is easily detected by Google as false and it does not help your rankings.
You can check if your images are unique by going to images.google.com and inputting or uploading your image or its URL location. If your site shows up on top for the image (or if its the only image that shows up) - then its unique. Google can also now "see" whats inside each images with its AI - so if you are a site about dogs - make sure you put up dog images in your pages and not cats 🙂
Hi there! I'm Claudia and I'm your SEO website audit guide -- I help people make more money online. My husband, Garrett, and I are bloggers and marketing consultants who seek to teach others the fundamentals of digital marketing and search engine optimization so that they can grow their businesses. Whether you are a freelancer, (or aspiring freelancer) looking to offer more services to your clients, or a blogger looking to grow, we have what you need to learn the fundamentals of digital marketing and SEO to start making more money. We're glad you're here, considering our online training program.
To qualify to appear in the snack pack or the resulting local search pages, your business needs to be verified by the Google My Business service, which involves registering, getting a physical post card from Google with a code, validating the code and setting up perfect NAP (Name, Address, Phone Number) data across your site, Google Maps, and other citation services and directory listings.

Performing a pagination audit can affect your SEO efforts in your site because it deals heavily with how organized your pages are. Meaning, that task of pagination audit is done with the end goal of organizing sequential pages and making sure that these are all contextually connected. Not only is this helpful for site visitors, but it also projects a message to search engines that your pages have continuity.

I recently paid to use the moz keyword tool, and its been really insightful. (but expensive!) it helps find synonyms and other wording that i never would have thought to include in my post. also, i’ve realized the importance of allowing comments on blogs, as people discussing the topic seem to add those terms naturally to the post. thx for the post!
Keyword research is an important part of SEO, because it will help you to understand the interests of your customers. Based on this knowledge, you’re able to identify  keyword opportunities in your industry that will help you to write successful online content. By doing your keyword research the right way, your able to have a positive impact on your content performance. Translating into higher rankings, better content engagement and a higher conversion rate. 
I’ve found google trends to be an interesting way to see if a keyword (and by extension a niche) is growing or shrinking, and whether it’s seasonal or not. I can’t think of any other tool out there that can reliably tell you this information, so that’s really useful. Also, if you’re building a site, especially an authority site, getting onto something that’s trending upwards is a fantastic idea.
Sometimes, you will find a keyword that you want to use, but there are simply too many rival websites around it. The search analysis feature included in Jaaxy allows you to take an in-depth look into what your competition is doing. To do this, you will have to provide the keyword for which you intend to rank your content into the search analysis bar and then press “find keywords”
I know there are other tools that have nice features as well and I have tried some of them, but I always come back to Jaaxy, why? because it is very accurate with the data it provides and is easy to use once you get into it. From SEO to finding available affiliate programs for products to checking my ranks in SERPS It has it all in one package. I love it.
Search Engine Optimization is just a term that explains how we make our content (like blog posts) easy for search engines to find. We want to put specific words and phrases (keywords!) in our content that match up with the phrases people type into search bars. We also want to put those keywords into places where search engines like to read it. That’s it! Got it? Good job!
Competitor backlink audit – Analyse the link profile of your competitor and research the opportunities, to match your, or even better outperform your competitors link profile and subject authority. When performing an competitor backlink audit you should also analyse inbound links pointing to top performing pages, so you don’t miss out on valuable link opportunities.

I have been using KWFinder for over a year now and can’t believe I haven’t shared this with you guys yet. It is hands down the best keyword research tool out there! It’s one of those rare tools you find that just never closes in your browser. It’s fast, the UI is amazing, and it is what I use to base my keyword research on for every blog post I write on all my sites. I haven’t used Google’s Keyword Planner for a long time, and to be honest I always hated it. If you are looking for a good Keyword Planner alternative, then look no further! Check out my in-depth KWFinder review below.
Monitor Backlinks Also Send you notification When You and your competitors websites Earn or Create New backlinks Or Lost Any Old Backlinks. If you Need to check Your competitors Keywords Tracking Then Monitor backlinks Tool help you track Keywords of your Website or Your Competitors website too.Tools Comes With More Many Features I will Also Detailed Cover All the Features in this Post.
There is a myriad of search algorithm updates, erratic market trends, increase in competition, among other things, all the more reason for you to be always on the move. With the help of the different tools that you can easily access with just a google searc>h away, all of these can be done in a snap. If you are committed to these practices, SEO ranking would just be a light feather on your workload.

The higher the search volume for a given keyword or keyword phrase, the more work is typically required to achieve higher rankings. This is often referred to as keyword difficulty and occasionally incorporates SERP features; for example, if many SERP features (like featured snippets, knowledge graph, carousels, etc) are clogging up a keyword’s result page, difficulty will increase. Big brands often take up the top 10 results for high-volume keywords, so if you’re just starting out on the web and going after the same keywords, the uphill battle for ranking can take years of effort.
Just because a phrase didn’t appear in either of these tools doesn’t mean there is no demand for it. There are other ways to confirm that someone is interested in this topic. And for the blog posts and articles that target the informational keyphrases, we aren’t necessarily looking for huge demand. Any visibility in search can make a big difference in the performance of a post.

Competitor analysis should be an important part of your keyword research. It’s important to know how your competitors are ranking. Competitor analysis can reveal holes in your own content. Also, you should steal ideas from your competitors. However, never use the same content. Duplicate content will also be penalized by Google and is frowned upon generally. Emulate success, but be cognizant of keyword difficulty, which measures your chances of ranking with a keyword phrase due to significant competition. Also, be aware that Google almost always rewards brand keywords to the owner. You’re unlikely to trick Google into ranking you with your competitors’ brand names.
I recently decided to go with ahrefs after using spyfu for a couple years and trialing secockpit. I was a moz client for awhile too about a year ago. I found spyfu data to be sketchy (or just plain wrong) fairly often, and moz, I don’t know, just didn’t seem like they were really into supporting what I wanted to know. secockpit was achingly slow for a trickle of data. ahrefs isn’t nearly so graph-y as spyfu, but they are so blazing fast and the data is so deep. I enjoy it a great deal, even if it is spendy.

Here is the annual pricing for KWFinder. I use the tool so much that I always go for the yearly pricing because of how much you can save (44% to be exact!). If you look at the alternatives, SEMrush cheapest plan is $69.95 a month and keywordtool.io cheapest price with search volume is $88 a month. So really, KWFinder is a pretty good deal when it comes to pricing! The basic plan gives you 100 searches per 24 hours, which is plenty for most people.

Hey, friends! Today I’m going to share some ridiculously easy (and free!) keyword research tips to help your blog posts get more traffic. We’re going to keep this easy-to-read without getting into all that confusing keyword mumbo-jumbo. Plus, this method doesn’t take more than a search bar! Easy, right? If you’re new to keyword research, then you’re in the right spot!
Its important that you setup your social channels and interlink them and then engage with your users on social with the right content and drive traffic to your site through these channels. Racking up fake signals and fake followers who do not engage or visit your site through the channels, is easily detected by Google as false and it does not help your rankings.
I used to work on Youtube and blog at the same time. But when Neil Patel removed keywords research option for Youtube from Ubersuggest. I was shocked. Currently, I am working on the education board result and using free tools because I am new and have not enough money to consume paid tools. But your article taught me about more free keywords research tools. I will try them all. Thanks.
The experts love SEMrush, but will you? Take the tool for a test drive and decide for yourself. For a limited time I'm giving all my readers an exclusive one month free access to SEMrush PRO. You'll get unrestricted access to all the tool's features. If you decide SEMrush is not for you, cancel anytime during the one month trial and you won't be charged a penny. 

Pagination is implemented for instances when you need to break content into multiple pages. This is especially useful for product descriptions used in eCommerce websites or a blog post series. Tying your content together will signal the search engine to think that your site is optimized enough to allow them to assign indexing properties to these set of pages.
2) SEMrush- This tool offers fantastic competitive research around domains to find what keywords could be driving traffic for your competitors. Looking at paid keywords ad spend can also help you know which keywords might have monetary value worth pursuing organically. If a competitor is willing to spend a high ad budget on terms and you think they do a good job running their ad campaign, then its a good indication it is worth organic ranking effort.
1. AdWords Keyword Planner - It's still the standard, although Google keeps making changes that just aren't helpful. I get that they want us to treat closely-related keywords in such a way that we're not creating multiple pages when we should just have one, but I'd appreciate it if they'd still break down the volume for each keyword that makes up a group (or at least list the keywords they're clumping together into a group).
To qualify to appear in the snack pack or the resulting local search pages, your business needs to be verified by the Google My Business service, which involves registering, getting a physical post card from Google with a code, validating the code and setting up perfect NAP (Name, Address, Phone Number) data across your site, Google Maps, and other citation services and directory listings.
×