So after seeing the keyword “blogging” is hard to rank for, what should you do? Well, this is where I use another free tool to even more quickly generate long tail variations. KWFinder does this as well, but not as quick. So I launch a tool called Ubersuggest . It is 100% free and no subscriptions required unlike keywordtool.io. So I input the keyword “blogging” into it and I search for a better long tail variation. I see one that catches my eye, “blogging away debt.”
KWFinder is one of those tools I use multiple times throughout every single day. Whenever I come up with an idea for a post or am writing a post I always make sure to check on the keyword volume and difficulty. It makes the process for keyword research way easier than other tools! I am always surprised by how fast the tool returns the results. Especially if you compare it to alternatives like Long Tail Pro, which I stopped using a long time ago. Whether you are blogging, creating landing pages, or writing any kind of content for the web, I highly urge you to try KWFinder. It is become a crucial part of my toolset and I would not be as good of a marketer without it.

Pro Tip: the more love your website needs to be optimized, the more you should consider investing in a website redesign or a whole new website built with SEO in mind from the start. Key Medium can conduct a thorough technical website and SEO audit and walk you through recommendations to develop an action plan customized to your business goals, needs, and budget.
The WA Keyword tool works well also and I am glad you like it. I use it as well. The reason I prefer Jaaxy is because it is an entire suite of tools in one package for an affordable price. Good choice to wait until you can budget for it. The free version gives a good taste of what is available but the paid versions both Pro and Enterprise are truly game changers. Once you make the leap you wont go back.
It's wonderful to deal with keywords that have 50,000 searches a month, or even 5,000 searches a month, but in reality, these popular search terms only make up a fraction of all searches performed on the web. In fact, keywords with very high search volumes may even indicate ambiguous intent, which, if you target these terms, it could put you at risk for drawing visitors to your site whose goals don't match the content your page provides.
Keyword research should come first in your digital marketing strategy. Increasing web traffic remains the most important criteria for measuring marketing success and all search begins with keywords. According to Hubspot, more than 60% of marketers identify increasing their organic search presence as their top digital marketing priority. Though SEO continues to evolve, keyword research and content strategy remain the cornerstones of digital marketing.
Basically, Google shows the autocomplete suggestions whenever you start typing anything into Google search box. It is in Google's best interest to show the most relevant keywords in the autocomplete suggestions. Keywords that would help Google to retrieve the most relevant websites and help users find the most relevant content for their search query.

If you are looking for keywords in languages other than English, you will find Keyword Tool's features very useful. Keyword Tool allows you to pull keywords from 192 Google domains and use 83 Google language interfaces to generate keyword suggestions. That way we make sure that the generated keywords will be relevant to the country and/or language that you are creating your content for.
Jaaxy keyword research tool is a web-based tool which requires a membership to use. Providing High-quality SEO keyword research information to the user to allow them to produce content on their site that will rank and get actionable traffic. Jaaxy pulls information from Google, Bing, and Yahoo, to show the most relevant information regarding keywords. Not just pay per click data, but the right data that shows you what you need in order to properly put together a post or a page and get it on page 1
Your local listing in Google is your “Google My Business” page. To improve the ranking of this listing in the local search results, make sure that your business information is up to date in Google My Business, within all of the Internet Yellow Pages websites (IYPs) and anywhere else where your business name, address and phone number (NAP) appears. An instance of your NAP is called a “citation.”

Internal duplicate content is when you have more than one URL address pointing to one and the same page. A great example for such duplicate content is e-commerce websites. Usually, online shops use multiple filters (for price, color, size, etc.) in order to help their users find the right products easily. The problem occurs when this internal duplicate content has not been taken care of properly (noindex tags, canonical tags and robots.txt rules). This can have a devastating effect on your SEO.
You’ll likely compile a lot of keywords. How do you know which to tackle first? It could be a good idea to prioritize high-volume keywords that your competitors are not currently ranking for. On the flip side, you could also see which keywords from your list your competitors are already ranking for and prioritize those. The former is great when you want to take advantage of your competitors’ missed opportunities, while the latter is an aggressive strategy that sets you up to compete for keywords your competitors are already performing well for.
Brian, thank you for all of these informative guides! I started out as a digital marketing intern and everything that I learned from your site has helped me land a job as a marketing specialist. I’m truly grateful and enjoy everything that you published so far. If you have a chance, I’ve started using this tool called SEOClarity, I was wondering what’s your take on it? Have you used it before or know anyone that has?
If the pages you’ve created don’t rank for the keywords you’ve selected, you should re-evaluate your content strategy and adjust. If your page isn’t generating organic traffic, focus on less competitive keywords. Unfortunately in reality this is pretty common. The good thing is, you’ve collected a lot of actual keyword data at this stage. Adjust your keyword strategy and use this data in your advantage.      
Long tail keywords are the low hanging fruit of keyword research. These are phrases with low competition, and generally low search volume as well. While any individual long tail keyword might not attract a ton of organic traffic, targeting them en masse can be an easy way to quickly pick up steam in your niche and poise yourself for tackling more competitive search terms.

All these need to be looked at individually and then compared to the current top ranking competitors. A site which as excessive amounts of backlinks as compared to the competition and that is not ranking, indicates that the backlinks are too spammy or the site content and user experience is very poor or there has been spamor a penalty associated with the site.


What these Google suggestions are based on is real content that lives on the web. Google is trying to connect searchers with the content they might be looking for. As a marketer, this is helpful to you because it shows you what already exists out there in the niches where you operate, and if you don’t have content on those topics yet, maybe you should.
Competitor analysis should be an important part of your keyword research. It’s important to know how your competitors are ranking. Competitor analysis can reveal holes in your own content. Also, you should steal ideas from your competitors. However, never use the same content. Duplicate content will also be penalized by Google and is frowned upon generally. Emulate success, but be cognizant of keyword difficulty, which measures your chances of ranking with a keyword phrase due to significant competition. Also, be aware that Google almost always rewards brand keywords to the owner. You’re unlikely to trick Google into ranking you with your competitors’ brand names.
I think people's aresenal of keyword research tools are mostly the same: 1) You need a tool to examine search volume, most likely Google Keyword Planner 2) A tool to help you generate more keyword ideas. Tools that work with the search engines' autosuggestions are very popular such as KeywordTool.io and Ubersuggest 3) Then people might add a tool broaden the depth of their data, maybe including something like Google Trends or Moz's Keyword Difficulty tool.
In addition, you can dig into the paid side of search and find out what keywords your competitors are bidding on, and then leverage those keywords for your own organic benefit if you're not already doing so. Search Metrics does this as well, but I've found SEMrush to provide a greater range of keywords and they save more historical keyword data than Search Metrics.
Pro Tip: the more love your website needs to be optimized, the more you should consider investing in a website redesign or a whole new website built with SEO in mind from the start. Key Medium can conduct a thorough technical website and SEO audit and walk you through recommendations to develop an action plan customized to your business goals, needs, and budget.
KWFinder was developed and created by Peter Hrbacik. He is amazing at providing great support for the tool. They have live chat on their website, which I have used quite a few times during the day. Also, their email support is also awesome. Below are a couple email conversations I have had with Peter. In this first email I suggested that they make the category headers clickable. Peter responded within 24 hours and said they will probably change it. And a couple days later, the change was implemented.

Keyword research is an important part of SEO, because it will help you to understand the interests of your customers. Based on this knowledge, you’re able to identify  keyword opportunities in your industry that will help you to write successful online content. By doing your keyword research the right way, your able to have a positive impact on your content performance. Translating into higher rankings, better content engagement and a higher conversion rate. 


Thanks so much for offering this helpful tool. It is very useful. In case you want feedback, I think it would be great if you could please also consider including another column to display the linked page (i.e., the actual page that the backlink goes to on the domain). When selecting “All pages on this domain” it is difficult to know which page each backlink is going to on the domain. Thanks for your consideration.
To check your sitemap for errors, use Screamingfrog to configure it. Open the tool and select List mode. Insert the URL of your sitemap.xml to the tool by uploading it, then selecting the option for “Download sitemap”. Screamingfrog will then confirm the URLs that are found within the sitemap file. Start crawling and once done, export the data to CSV or sort it by Status Code. This will highlight errors or other potential problems that you should head on out and fix immediately.
The pages on your site that are long form content or are the key pages - must have Outbound Links to other "authority Sites" and pages in your industry or niche. By no means should you link to your competitors pages - but Google is rewarding pages that understand which other authority pages exist in its niche - and pull them into a "link cluster". back in the days we were all scared to link out to ther sites - fearing that our link juice will leak out. However, this is not the case and Google is rewarding people for sharing other authority and relevant content online.
Hey Alex – this is a good question. No tool is going to be spot on. My advice is to not look too much into the accuracy of the metrics, but look at it more as a relative measure. I’m finding Ahrefs to be a good barometer for keyword competitiveness, but I’ve also heard great things about KW Finder lately. I think it’ll more come to personal preference. Both are solid options.
Openlinkprofile provides you with different options while checking backlinks for your blog. This free backlink checker tool is brought to you by SEOProfiler.  For example, if you need a detailed report or optimization, or if you want to check backlinks for a single page or an entire website, Link Diagnosis allows you to do all of this.  It also offers various types of outputs and other features.
Every online search starts with a keyword. This can be, by simply typing in your keyword into the Google search box or by using voice activated search. Based on the user input, search engines will return the most relevant results to answer the query. Optimizing your content and ranking for the right keywords, determines the success of your website and your online business. 

You likely have a few keywords in mind that you would like to rank for. These will be things like your products, services, or other topics your website addresses, and they are great seed keywords for your research, so start there! You can enter those keywords into a keyword research tool to discover average monthly search volume and similar keywords. We’ll get into search volume in greater depth in the next section, but during the discovery phase, it can help you determine which variations of your keywords are most popular amongst searchers.
I know there are other tools that have nice features as well and I have tried some of them, but I always come back to Jaaxy, why? because it is very accurate with the data it provides and is easy to use once you get into it. From SEO to finding available affiliate programs for products to checking my ranks in SERPS It has it all in one package. I love it.
Are you a business owner, online marketer or content creator? If so, most likely you would like more people to visit your website, read your content and buy your products or services. The easiest way to achieve it is to find out what your potential customers or readers are searching for on Google and create content on your website around these topics.
Can't go wrong with the Google Keyword tool, SEMRush and Google Trends. The Keyword tool for volume estimates, SEMRush to see what keywords competitors are ranking for/targeting, and Google Trends to make sure the traffic is actually coming from countries I'm trying to target. Gives a relatively accurate picture of when to expect traffic spikes and seasonality insight.
I use Ahrefs to find ideas for keywords to add into content, and content to create around keyword opportunities. I like how Ahrefs shows keyword difficulty, search volume, traffic potential (how much organic search traffic it’s possible to get when you rank #1 for a parent topic keyword) and lets you group keywords together to create lists. It’s really useful.
If the pages you’ve created don’t rank for the keywords you’ve selected, you should re-evaluate your content strategy and adjust. If your page isn’t generating organic traffic, focus on less competitive keywords. Unfortunately in reality this is pretty common. The good thing is, you’ve collected a lot of actual keyword data at this stage. Adjust your keyword strategy and use this data in your advantage.      
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